(Ph.D, Dr. habil.) holds a Senior Fellow Researcher position at Mathias Corvinus Collegium Alapitvany. She has 10+ years of leadership experience in the management of IT at multi-unit firms. She has been involved in a number of research projects on the social and economic impacts of technological progress. She is the author and co-author of several research papers and books as well as book chapters about strategy and entrepreneurship. Her main areas of expertise are strategic and change management, corporate entrepreneurship, organizational ambidexterity, digital transformation, and Industry 4.0.
Lilla Hortoványi
Researcher
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Scientific (PhD) degrees
Corvinus University of Budapest - Doctoral School of Business and Management - 2017
Habilitation (Dr. habil.) - Corvinus University of Budapest - Doctoral School of Business and Management - 2010 - Ph.D.
Degrees in higher education
Budapest University of Economics and Public Administration - Master of Science in Business Administration - 2002
Teaching experience
Corvinus University of Budapest - Vezetéstudományi Intézet - associate professor - 2015-2021
Corvinus University of Budapest - Vezetéstudományi Intézet - senior assistant professor - 2011-2015
Corvinus University of Budapest - Vezetéstudományi Intézet - assistant professor - 2006-2010
Previous affiliations
Cisco Systems - business development manager - 2007-2015
SAB Miller - project manager - 2005-2006
Research projects
Aspects on the development of intelligent sustainable & inclusive society: social, technological, innovation networks in employment and digital economy (EFOP 3.6.2) - Corvinus University of Budapest - head of research - 2017-2021
„EITKIC_12-1-2012-0001” research program „Human-computer collaboration" research project - ELTE - head of research - 2013-2014
"The knowledge-based economy in Hungary, the conditions for strengthening the innovation approach and increasing R&D performance" research grant, "Innovation in the SME sector" research project by financed by TÁMOP - Corvinus University of Budapest - researcher - 2010-2012
"Regional involvement and innovation activity of locally based and managed companies in order to increase competitiveness" OTKA thematic research
Corvinus University of Budapest - researcher - 2006-2008
Scholarships/grants
Hungarian Academy of Sciences - Janos Bolyai Research Grant - 2011-2014
Awards
Hungarian Academy of Sciences, IX. Department, Committee on Business Administration and Business Economics - “Best paper” publication Award in the category of Hungarian journals - 2020
National Scientific Student Conference XXVIII, PhD Track - "Best paper" award - 2007
International Studies Program, Corvinus University of Budapest - Top 10% Best Professor - 2014
Spoken languages
English - Advanced
French - Basic
Research topics
digital transformation
corporate entrepreneurship
change management
crisis management
organizational learning
Memberships
Hungarian Academy of Sciences - member - 2010 -
European Academy of Management - Member of the board - 2018-2022
ELTE EIT ICT Labs Budapest Associate Partner Group - Member of the Doctoral Advisory Board & Steering Committee - 2013-2014
European Academy of Management - member - 2007 -
Featured publications
Assessment of digital maturity: the role of resources and capabilities in digital transformation in B2B firms
Hortoványi et al. (2023),
In: International Journal of Production Research
Digital transformation is a major organisational challenge for manufacturing firms due to the extremely low success rate of such transformations to date. Capability Maturity theory suggests that firms need to develop digital transformation capability incrementally by focusing on a ‘vital few’ improvement priorities for advancing progress. The practitioner literature lacks empirical studies that validate extant capability maturity models (CMM) for digital transformation despite their importance. Moreover, there is a lack of assessment methods, and those that exist do not specify improvement points explicitly, nor prioritise them. Our research aims to address this gap through a systematic, quantitative analysis of digital capability by understanding the deployment of IT-enabled resources. Based on a sample of 302 manufacturing firms, results indicate that the digital transformation stages are punctuated by various resource-capability combinations. Results highlight that strategy- and organisation-related IT-enabled resources are the key drivers of digital transformation. We also observe that as a firm’s digital capability grows at each maturity stage, successively greater IT-enabled resources are required to support this in a stepwise function. To succeed, firms should be incentivised and supported to think beyond technology and develop five specific digital capabilities simultaneously. We also indicate the limitations that underlie our empirical work.
Extension of the strategic renewal journey framework: The changing role of middle management
Hortoványi et al. (2021)
In: Technology in Society
This paper presents the findings of a longitudinal study of a large corporation's journey towards becoming an ambidextrous organisation in the face of emerging technology. By investigating the interplay between the top and middle management, the results show that business intelligence systems allowed the firm to pursue a controlled renewal journey that was data-driven, automated, and supported fast organisational learning. This substituted for active frontline and middle managers. The change in organisational direction was driven by a small and powerful strategic top management group, even though this was a multi-unit firm with more than 100,000 employees. The main advantage of this type of journey is that the organisation can fully realize the advantage of highly centralised formal planning and control while becoming resilient and ambidextrous. A well-functioning decision support system, organisational policies and communication strategy can substitute for collective sense-making and shared strategic schemas. The results also suggest that management control systems can have a profound impact on developing organisational ambidexterity. The article also provides further details on the nature and implications of the rhetorical tactics used by the top management team to focus on organisational attention and action.
The impact of ICT on learning on-the-job
Hortoványi, L, Ferincz, A (2014),
In: The Learning Organization
Purpose – The purpose of this paper is to analyse the relationship between on-the-job learning andinformation and communication technology (ICT).Design/methodology/approach – Action research methodology was applied to study 62 small- andmedium-sized corporations, and to interview over 200 knowledge workers and managers. Thequalitative, textual data collected were transformed into 16 variables and analysed by multidimensionalscaling.Findings – The paper provides insights into the optimal use of ICT in intra-organizational knowledgetransfer and learning. We found that it is essential to use the right combination and number oftechnologies, aligned with the organization’s internal processes. Four different types of organizationswith sub-optimal usage of ICT and possible strategies for them to reach the optimal zone were identified.For successful organizational learning, however, more is needed: the individual must also understandthe value of learning and must be motivated to take part in it.Research limitations/implications – On-the-job-learning can be facilitated with ICT tools but onlyif the organization invests in the right levels of ICT. Too much technology can be as destructive toon-the-job learning as too little. Future research should look at other contexts (size, age, industry, etc.) tovalidate these findings.Practical implications – The paper demonstrates the effective use of ICT in knowledge transfer andon-the-job learning.Originality/value – The paper extends our understanding of human– computer collaboration. Ithighlights that finding the optimal level of ICT is essential for successful knowledge transfer andon-the-job learning